Friday, March 16, 2007

Fast Blogs - Become an Expert Overnight!

New ideas often hit me at the strangest times. It was a Saturday morning and I was sitting in the bleachers at my 6-year old's basketball game when it donned on me... Fast Pitch! might already be one of the world's largest destinations dedicated strictly to business blogging!

I turned to my wife and mentioned it to her - as my son took another contested shot and drained it (like his dad, he's not shy about letting 'em fly). As usual, she acted like she was interested in what I was saying, but quickly turned her attention back to more important things.

I did some quick math in my head and quietly sneaked out of the back of the gym to make a call our lead developer, asking him to run a query to see how many blogs we had in our database. He knew something was up. I had an idea.

As usual, he called me right back and notified me that we had a few thousand links to our members business blogs. Not bad. We only just added the blog field to our Profile questionnaire a few short months ago... without making it a requirement. I then spent a few minutes going over my idea.

Two hours later, our new blogging website went live Fast Pitch! Blogs. Similar in layout to our Networking, Press, and Radio websites, the dedicated blogging site gives all of our members added exposure to not only their blog but to their business as well (each blog is affiliated with their profile which continues to serve as the cornerstone to the overall Fast Pitch! experience).

Like all the other features available on Fast Pitch!, we give our visitors the ability to search blogs by topic, and industry type... while giving our Premium and Platinum Members the advantage of receiving enhanced rankings, search engine optimization & submission as well as the ability for people to quickly bookmark their blog.

Blogging by it's nature is a type of marketing. That being said, being able to drive people to one's blog is a natural extension to the overall mission of Fast Pitch!, which is to become the one-stop-shop for business professionals to leverage when networking and marketing their business. At the end of the day, marketing a business is all about reaching people from multiple directions. Whether it's through making connections, posting press, podcasting, targeted advertising, search engine marketing, and now blogging - all are essential to reaching the maximum number of people, and none should be ignored.

We're not altogether sure how the blogging site will evolve (I've already got some other ideas... but, I'm waiting to see how some other ideas shake out before moving forward)... but, one thing is for sure... If you're looking for a highly trafficked and targeted location to link your blog from, it makes all the sense in the world to add it to your Fast Pitch! Profile and have it added to Fast Pitch Blogs. Doing so will bring you incredible exposure and allow you to spread your expertise to other professionals seeking wisdom.

If you haven't already done so, take a moment to create a profile and add your blog. If you already have a profile, login and update your profile. If you do not have a blog, take a moment to create one through a few we recommend (Blogger, WordPress, TypePad). Within minutes we'll have your blog listed on Fast Pitch Blogs - already one of the largest business blogging sites in the world!

Good Luck!

Bill